Welcome to the homepage of Visitor Metrics. We know that venues such as shopping centres, casinos, entertainment and transport facilities have a real need to understand the make-up of visitors and customers. Visitor Metrics provides this on an adhoc and continuous basis by obtaining, recording, analysing and tracking behavioural, attitudinal, demographic, psychographic and geographic data through scientifically valid techniques.

Visitor Metrics is powered by: HeadCount Systems, the market leader in pedestrian traffic counting, and by SBR, a specialist in shopper behaviour research to provide accurate and scientific visitor research services.